Calming the Chaos – A Leaders Guide to Managing a Team

Today’s employees and business owners are constantly living in a world of chaos having to deal with a number of activities going on in both their personal and professional lives.  So how do we ignite performance in our employees while all of this chaos is going on around them? #teammanagement, #teamleadership Learn simple management and […]

The Marketing Shift from the 4Ps to the New E’s!

Back in the day, the marketing 4P formula was all the rage.  Marketers everywhere were focused on mastering Product, Place, Price and Promotion since back in the day, marketers ruled the world and controlled consumer purchases by mastering these elements in their advertising and media. But with today’s advancements in technology, social media and mobile […]

Episode 22: How To Get Your Point Across in 30 Seconds or Less

In the living world of business, capturing somebody’s attention is difficult when you are competing with so much other noise but to keep them engaged for another 30 seconds while you get your point across… well that takes skill. #30secondmessage Everyday you are competing with so many messages out there… how many emails?  Ads? Signs? […]

Episode 21: Defining Your Niche

Your brand promise is the center of the universe in your business and is the essence of what your company stands for.  When a brand stands out with a strong brand promise that deliver value consistently, the value of your offering increases and customers become loyal. #customerloyalty Learning your “niche” will create this for you!  […]

Episode 20: 7 Steps to Creating a Powerful Brand

In today’s world, it takes a strong, branded identity along with a memorable customer experience that generates a good buzz to keep the #brand going and the profits flowing.   The goal of every business owner is not just to create satisfied customers but to create the WOW experience that leads to #brand evangelists. In today’s […]

Episode 16: Values, Purpose, Brand Promises, Oh My!

Values, Purpose and Brand Promise, Oh My!…. what does that mean?  When it comes to starting out, these items seem to be complex.  And where do you begin?  If you want to grow from a $10 million a year firm to a $ 100 million a year firm, where do you get started?  I’m going […]

Episode 14: 12 Biggest Sales Blunders

OMG…. Did you hear what he said?  How many times does your prospect go through your sales experience and wonder, WHAT?  So what about #salesblunders ?  Do you have any?  I am sure you do. On this weeks’s #ShetalksRadio, Kellie reveals the 12 Biggest Sales Blunders a salesperson (or anyone in a sales capacity, can […]

Episode 11: Social Media Defined

Social media has changed our world forever. It is a medium that puts us in contact with people fast.  Topics such as Customer communications, praise, complaints, reviews, direct feedback and so much more – Talk about Building Customer Loyalty – you have access to your customers Real time, Give Real feedback… Social media offers us […]