Your brand promise is the center of the universe in your business and is the essence of what your company stands for. When a brand stands out with a strong brand promise that deliver value consistently, the value of your offering increases and customers become loyal. #customerloyalty Learning your “niche” will create this for you! […]
In today’s world, it takes a strong, branded identity along with a memorable customer experience that generates a good buzz to keep the #brand going and the profits flowing. The goal of every business owner is not just to create satisfied customers but to create the WOW experience that leads to #brand evangelists. In today’s […]
When is comes to the end of a new year, you need to focus on what is working and what isn’t. You need to overcome #fear and overcome #doubt so you can make #miracles every single day. Fear, Doubt and Miracles is an episode that you as a CEO, needs to hear. Learn how […]
The art of negotiation is typical in most business but when what studies have shown us is that women earn $ 700 k less over the course of her worklife than her male counterpart. Women are changing the world, earning more, becoming decisive and are still the caregivers… So why to women earn less? #negotiation […]
It started with a deal, a high level one that you must close. Your business plus your team is counting on you to close this deal in our favor. But how do you #negotiate this deal so you win and the opponent side wins as well. What are the key negotiation tactics you can use […]
Values, Purpose and Brand Promise, Oh My!…. what does that mean? When it comes to starting out, these items seem to be complex. And where do you begin? If you want to grow from a $10 million a year firm to a $ 100 million a year firm, where do you get started? I’m going […]
When is comes to a new year, many people start to look at their business and how they can add to it to make a difference. I’m going to talk to you about removing items from your plate, so you could focus your energy on what matters! End of the Year Clean Up is an […]
A sales pipeline is the core business strategy that every business owners must think about. A critical compenent is how your team is performing, getting the results require and having strict accounbility into the orgaznation about getting the win! In today’s world, with so much communication, how do you set yourself apart? Join me for […]
Having multiple sources of income and product lines is a critical business strategy that every business owner must think about. Especially in a recession, you need to draw on different sources for your revenue so you are not impacted when economic conditions change. Join me for this complementary podcast episode “Building Multiple Income Streams” with […]
