In the living world of business, capturing somebody’s attention is difficult when you are competing with so much other noise, but to keep them engaged for another 30 seconds while you get your point across…well that takes skill! Take a look around you and how fast the world is spinning around you. Take note of […]
In the living world of business, capturing somebody’s attention is difficult when you are competing with so much other noise but to keep them engaged for another 30 seconds while you get your point across… well that takes skill. #30secondmessage Everyday you are competing with so many messages out there… how many emails? Ads? Signs? […]
How do you compete in a very crowded market place where hundreds of new businesses are born each day to create a brand that stands out, leaves a positive impression and forever lives in the memories of everyone your brand touches? What do you need to do in order to create a memorable brand in […]
Your brand promise is the center of the universe in your business and is the essence of what your company stands for. When a brand stands out with a strong brand promise that deliver value consistently, the value of your offering increases and customers become loyal. #customerloyalty Learning your “niche” will create this for you! […]
In today’s world, it takes a strong, branded identity along with a memorable customer experience that generates a good buzz to keep the #brand going and the profits flowing. The goal of every business owner is not just to create satisfied customers but to create the WOW experience that leads to #brand evangelists. In today’s […]
When is comes to the end of a new year, you need to focus on what is working and what isn’t. You need to overcome #fear and overcome #doubt so you can make #miracles every single day. Fear, Doubt and Miracles is an episode that you as a CEO, needs to hear. Learn how […]
Whether you are negotiating with your teenager on what time to be home, putting together a multi-million dollar deal or requesting a raise or compensation for a new position, you’ll be in a stronger position if you master the art of negotiation. One of my biggest negotiation moments was when I had to sit down […]
The art of negotiation is typical in most business but when what studies have shown us is that women earn $ 700 k less over the course of her worklife than her male counterpart. Women are changing the world, earning more, becoming decisive and are still the caregivers… So why to women earn less? #negotiation […]
It started with a deal, a high level one that you must close. Your business plus your team is counting on you to close this deal in our favor. But how do you #negotiate this deal so you win and the opponent side wins as well. What are the key negotiation tactics you can use […]
Values, Purpose and Brand Promise, Oh My!…. what does that mean? When it comes to starting out, these items seem to be complex. And where do you begin? If you want to grow from a $10 million a year firm to a $ 100 million a year firm, where do you get started? I’m going […]
