You Want to Grow Your Business, Throw Away the SWOT

For decades businesses have been drawn to the creation of a SWOT analysis that forces leaders to look at their strengths, weaknesses, opportunities and threats. But, in our experience, the SWOT limits an organization to really be strategic and focus them to only look inside their own organizations and often leaving them blind to trends […]

Delivering a Better Customer Experience to Drive in Profits…

Top Benefits of a Customer Oriented Business Companies have a choice to be oriented towards running their operations or towards market innovation. When I am asked to evaluate a company’s organizational design, it is the first thing I look for since it often the foundation for how decisions are made throughout the company. Although many […]

7 Fundamental Actions to Creating Loyal Customers

Creating an exceptional customer experience is the cornerstone of any business that wants to build and grow to unbelievable heights. This is the single best branding element that organizations have within their control that will have an immediate impact on the sustainability of the business. To create an exceptional customer experience, every action, word, marketing […]

The Changing Sales Process –What is a Sales Rep to Do?

In the last few years, there has been a profound change in customer’s behavior and buying patterns. Today’s buyers are educated and enabled by the internet to research and compare real time prices and reviews of your products and services. They have in essence, taken control of the sales process. In fact, in most industries, […]

It all Starts with A Plan, So Make Planning a Habit.

The strategic planning process is the single most important event your leadership team can take on each year. But the strategic planning process isn’t a single, one time event. It is a fluid process that requires commitment, dedication and consistent review. So make strategic planning a habit within your organizations. Something that is critical to […]

3 Powerful Reasons to Have Regular Meetings

Have you ever sat in a poorly run meeting where it feels that nothing was accomplished?  And because of these poor meetings, everyone runs for the hills with all the excuses when somebody wants to “hold a meeting”.  Believe it our not, there are well structured and effective meetings in corporate america, you can read […]