Growing your business is a good problem to have, right? Many small business owners are often faced with this challenge and struggle simply because they don’t know where to begin and they start implementing many ideas at once resulting in a loss of focus and eventually profits. As Confucius says “the man who chases two […]
In the constant battle for customers coupled with a bad economy, is it any wonder that some of your competition is engaging in a price war? After all of your hard work, experience and service you offer, you are now forced to reduce your prices simply because your competition is offering rock bottom pricing? Hogwash!
In today’s environment, reaching your target audience and key decision makers is more difficult than ever. Whether you are in a corporate sales position, involved in internet or retail sales or simply just pitching a solution or idea to a colleague, chances are you are making some critical mistakes that are resulting in you not reaching your goal – the sale!