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	<title>BLAST Marketing * Dream It, Build It, Share It &#187; Self Publish</title>
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	<description>Small Business Owners, Entrepreneurs and Marketers Wanting The Life of Their Dreams</description>
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		<title>&#8220;Integrity: The Most Misunderstood Word!”</title>
		<link>http://kelliedandrea.com/blog/2009/11/20/integrity-the-most-misunderstood-word%e2%80%9d/</link>
		<comments>http://kelliedandrea.com/blog/2009/11/20/integrity-the-most-misunderstood-word%e2%80%9d/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 16:10:58 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Kellie D'Andrea]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Loyalty]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[Starting Your Business]]></category>
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		<category><![CDATA[success]]></category>
		<category><![CDATA[values]]></category>

		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=411</guid>
		<description><![CDATA[The word “integrity” is the most overused and misunderstood word in business. Many claim to have the upmost highest level of integrity when it comes to serving their customers, respecting their service partners and treatment of their employees but very few really know what the word means. By definition, integrity means “a steadfast adherence to [...]]]></description>
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		<title>4 Critical Email Metrics to Monitor</title>
		<link>http://kelliedandrea.com/blog/2009/11/08/4-critical-email-metrics-to-monitor/</link>
		<comments>http://kelliedandrea.com/blog/2009/11/08/4-critical-email-metrics-to-monitor/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 13:57:54 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[click through rates]]></category>
		<category><![CDATA[conversion rates]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[list]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[open rates]]></category>
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		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=375</guid>
		<description><![CDATA[
As the business world moves more on-line and email marketing becomes the norm in business, understanding your email metrics can be confusing but is also necessary in determining if your email campaigns are effective. Most email service providers (Constant contact, Aweber and Icontact) provide you with statistics that allow you to track the performance of [...]]]></description>
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		<title>Three Common E-Newsletter Mistakes and How to Avoid Them</title>
		<link>http://kelliedandrea.com/blog/2009/10/08/three-common-e-newsletter-mistakes-and-how-to-avoid-them/</link>
		<comments>http://kelliedandrea.com/blog/2009/10/08/three-common-e-newsletter-mistakes-and-how-to-avoid-them/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 16:11:40 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[Self Publish]]></category>

		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=294</guid>
		<description><![CDATA[Three Common E-Newsletter Mistakes and How to Avoid Them]]></description>
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		<title>5 Proven Headlines That Generate Response</title>
		<link>http://kelliedandrea.com/blog/2009/10/01/5-proven-headlines-that-generate-response/</link>
		<comments>http://kelliedandrea.com/blog/2009/10/01/5-proven-headlines-that-generate-response/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 15:22:42 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Self Publish]]></category>

		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=280</guid>
		<description><![CDATA[In the world of marketing, you have less than 3 seconds to grab the attention of the reader for them to take the next step towards your product.  The same holds true in article marketing.  A great headline can lead to sales success and a poor headline can lead to failure, therefore your headline is [...]]]></description>
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		<title>Top Five Essential Elements to Article Marketing</title>
		<link>http://kelliedandrea.com/blog/2009/09/25/top-five-essential-elements-to-article-marketing/</link>
		<comments>http://kelliedandrea.com/blog/2009/09/25/top-five-essential-elements-to-article-marketing/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 13:27:45 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[Starting Your Business]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[marketing]]></category>
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		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=272</guid>
		<description><![CDATA[Article Marketing is one of the easiest and fastest marketing methods to build your brand, establish your expertise, and build links back to your website for minimal cost. All that is required is your knowledge in your area of expertise and an effective strategy to ensure you are leveraging all the possibilities that article marketing [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>10 Powerful Reasons You Must Start Ezine Publishing Now!</title>
		<link>http://kelliedandrea.com/blog/2009/09/11/10-powerful-reasons-you-must-start-ezine-publishing-now/</link>
		<comments>http://kelliedandrea.com/blog/2009/09/11/10-powerful-reasons-you-must-start-ezine-publishing-now/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 14:00:45 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Products]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[Starting Your Business]]></category>
		<category><![CDATA[E-newsletter]]></category>
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=213</guid>
		<description><![CDATA[There are easy marketing techniques that utilize the right balance of educational information and self promotion to elevate you to expert status.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>What is List Building?</title>
		<link>http://kelliedandrea.com/blog/2009/07/24/what-is-list-building/</link>
		<comments>http://kelliedandrea.com/blog/2009/07/24/what-is-list-building/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 13:52:57 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Starting Your Business]]></category>
		<category><![CDATA[lists]]></category>

		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=113</guid>
		<description><![CDATA[There is so much talk these days about list building it may be difficult to translate what exactly is list building and how it could benefit your business. In today’s marketing environment, having a list of clients and prospect is important to every business and should be an integral part of any marketing strategy, especially [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>&#8220;5 Reasons to Publish Your Own Ezine&#8221;</title>
		<link>http://kelliedandrea.com/blog/2009/06/05/5-reasons-to-publish-your-own-ezine/</link>
		<comments>http://kelliedandrea.com/blog/2009/06/05/5-reasons-to-publish-your-own-ezine/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 13:00:13 +0000</pubDate>
		<dc:creator>Kellie D'Andrea</dc:creator>
				<category><![CDATA[Business Tips]]></category>
		<category><![CDATA[Ezine]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Self Publish]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[email newsletter]]></category>
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		<category><![CDATA[publish]]></category>
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		<guid isPermaLink="false">http://kelliedandrea.com/blog/?p=18</guid>
		<description><![CDATA[An Ezine is just a fancy way of saying E-Newsletter and is one of the best marketing tools available to business owners today. ]]></description>
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		<slash:comments>1</slash:comments>
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