Archive for the ‘BLAST Tips’ Category
Bruce Clinton Talks About BLAST Program
August 10th, 2010 | 
Author: Listen to what Bruce Clinton of Business Wise System has to say about Kellie DAndrea and BLAST.
Posted in 
Susan Creal Loves BLAST!
Susan Creal of Transforming Women Now is a big fan of Kellie D’Andrea’s BLAST Program. Here what she has to say.
What is BLAST?
BLAST Marketing is about the 3 basic building blocks of a successful business: Branding, Leadership and Sales Techniques. You first need to establish a brand identity and promise that supports a need of your target market. Next is to build the infrastructure to support the brand promise via your management, systems, technology, process, people and everything about your organization and lastly, you need to bring your message to market to attract and convert more customers.
BLAST Mkt Tip: Be Clear in Your Message
In business, it is critical that we are clear in our communications both written and oral. You have less than 3 seconds to engage your audience so remember your ABCs. Watch this video as I explain more.
Tags: BLAST Mrkt Tip #3 : Send Out Newsletter More Than Once!
The beauty in publishing newsletters is in the repeat. Be sure to create a consistent compaign and frequency to your newsletter publishing. Your customers, subscribers and partners will become to rely upon it so BLAST Tip # 3 – Send out your newsletter more than once. It doesn’t matter if you have a printed newsletter or an online newsletter, providing valuable content to your subscibers will pay off in the long run. Some additional tips are to be consistent on the day and time your readers will recieve thier newsletter. Consistency is key in marketing. If you are not getting the open or response rate you desire, try testing different headlines, sending out on different days and at different times. Which ever test has the best results. Use that format and delivery method on-going. Good Luck!
©Kellie D’Andrea & Associates
Want to use this article in your newsletter or web site?
You can, just include this complete blurb with it: Kellie D’Andrea is the creator of the Build a Better Ezine System and publishes “The Marketing Edge” a FREE award winning ezine for small business owners who want to gain the competitive edge with strategic marketing and branding techniques that actually work. Interesting in starting your own business, sign up for a FREE mini course “The Empowered Entrepreneur” and learn how not to make the 23 Common Mistakes Most Entrepreneurs make with a FREE report offered at www.kelliedandrea.com.
Kellie D'Andrea is CEO of Kellie D'Andrea & Associates, LLC., a company devoted to empowering motivated entrepreneurs to reach their goals and to build a business that yields results by providing them the tools for success.
