Archive for January, 2010

To Negotiate or Not, That is the Question…

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If you are in business or looking to acquire something new, chances are you have been required to negotiate. To most, this task is usually ignored simply because they either lack the skill or strength to go through the process.

So, why is negotiating such a chore?

How about when you are looking to purchase a new vehicle, do you automatically negotiate with the salesman? Traditionally the price is inflated because negotiation is expected.

How about haggling at a flea market or swapmeet? It is usually expected that you automatically offer half of the asking price and meet somewher in the middle…

But, have you ever tried negotiating at a retail store or another “non typcial” business?

In preparation for my Marketing Monday lesson next week “Negotiation 101″, I am asking for your stories and comments on the best negotiation tactics you have used.

Please leave your comments so I can share on my call!

Top 10 Ways to Use One Article to Get Yourself Known as an Expert!

Positioning yourself as an expert is easier than you think.  When you produce any content, one of your goals should be to look at ways you can repackage and re purpose that material into something else.  Here is how 1 article can be used in 10 ways:

Read the rest of this entry »

Free Teleclass: Learn The 12 Biggest Sales Blunders Made by Most Salespeople (and how to avoid making them)

• Are your sales suffering and you are not closing as many deals as you should?
• Do you truly want this year to bring a money breakthrough?
• Is it time to improve your sales skills so you are maximizing your performance?
• Are you setting yourself up for success?

Join me on Monday, January 25, 2010 at 6pm EST and learn how to quickly identify the biggest sales mistakes made by many inexperienced sales representatives and how to avoid making them.

During this free and highly energetic teleclass, I’ll teach you about the sales process and the biggest mistakes made by many in sales. I’ll also teach you tips to maximize your performance and convert more customers to your business.

Ready to cut to the chase and reserve your seat?

http://kelliedandrea.com/blog/marketing-mondays/

Whether in good times or bad, we all want to generate more leads that convert into sales and profits so we can build the business of our dreams and live a life filled with the freedom, fun and family. There are simple steps that you can take to immediately, even during our call that will help you open the valve and get your pipeline filled.

On the call you’ll learn:

- the simple actions you can take now to master the sales process.
- the authentic way to attract more customers into your sales funnel.
- the most important and rarely taken step that triggers the flow of opportunities

Sign up here
http://kelliedandrea.com/blog/marketing-mondays/

*SEND IN YOUR QUESTIONS*

Do you have a question relating to this week’s topic, “12 Biggest Sales Blunders and How to Avoid Them” with Kellie D’Andrea, The Customer Experience Coach?

You can email your questions in ADVANCE of the call. This is advantageous to you because you have an opportunity to get your question answered even if you can’t make the call.

Please send your questions to:

info@kelliedandrea.com

Just put Marketing Monday Question in the subject line and your question will be worked into the program.

Forrester’s 2010 Customer Experience Index Results

For the past three years, Forrester has published a report that details the responses of over 4,500 US consumers and their experiences with certain companies. Based upon the responses they created an index for 133 firms in 14 different industries. The top of the list Barnes & Noble!

Check out Customer Service Chronicle here.

Take a look at the list and let me know if you agree with the results. Looking at this list, it looks like retail is in the lead for really focusing on the customer and using strong customer service and creating a strong experience for their customers.

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52 Weeks of Greatness: Week 3 – Planning

“People don’t plan to fail, they just fail to plan”

According to a recent study, most people believe that having goals is important to achieving success but more than half of them do not feel prepared to develop a plan to achieve their desired results. The obstacles reported were:

• Not knowing how to get started
• Deciding what their goals should be
• Fear of failure

Planning is a critical element in the goal attainment process for both long term and short term goals. It is the activity of setting the direction and defining the set of tasks, deadlines and resources that will help you reach an objective. A good plan should be considered an essential element to goal achievement and will pay off by creating direction, excitement and motivation.
It is a process that when followed, will yield your desired results. Read the rest of this entry »

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Kellie D'Andrea
Kellie D'Andrea is CEO of Kellie D'Andrea & Associates, LLC., a company devoted to empowering motivated entrepreneurs to reach their goals and to build a business that yields results by providing them the tools for success.
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